Blog Archives

Targeting Options for your Ad Tag

There are a number of different ways you can target (or block) locally-sold ad campaigns serving within Tout Players. Your current targeting options are listed below:   Target or Block by Video Step 1: (Done only once) Create new “ToutUid” key-value

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Onboarding for Publishers

Following are the steps needed for a content publisher to add the Tout video players to their site. There are basic steps to add our Smart Article video player and related content player. Add the Tout SDK Please put this

Posted in Developer Documentation, Pre-Launch, Smart Article Implementation, Uncategorized

Target Pre-Rolls by Custom Tag

 The below instructions explain how you can tag your Tout videos with custom tags to be associated to specific local pre-roll campaigns.   Step 1: Create New “Tag” Key Value in DFP Select “Inventory” (top-nav) Select “Custom Targeting” or “Key-values”*

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LMC Instructions to set up DFP and AdX for Tout

Follow the steps below to serve your DFP and Ad Exchange in Tout Players. Each step includes a hyperlink to the respective Google help page.   Create Player Tag Create Video Ad Unit in DFP Generate Video Ad Tag in

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Add Your Site’s Global Nav Header to your Video Destination Page

If you have an HTML header like this,, we will place it on your Video Destination Page (VDP).     Here’s how it appears in this example:

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How to Use the Smart Article Bookmarklet

Installation     ↓  Drag the button below to your browser’s bookmark bar Usage Go to the article for which you would like to create a match Click the “Tout Smart Article” icon in your Bookmark bar You will be redirected

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Posted in Uncategorized

Serve Your Display Ads on Your Video Destination Page

Serve your display ads on your “VDP” and retain 100% of the revenue. Supported Ad Sizes: choice of 250×600 or 160×600 and 300×250   Please create and send two AdX tags (one per size) based on the instructions below: Sign into

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How do I move/remove a lead photo when a Top-Article Match occurs?

See the below documentation for how to move/remove a lead photo when a Top-Article match occurs. Do not just copy and paste exactly as it appears below; your own propertyUID and custom Javascript must be added.

Posted in Smart Article Implementation

Add Tout Meta Tag

If your CMS permits you to add additional meta tags, please add the following to your page template: <meta property="tout:article:id" content="PUT_YOUR_ARTICLE_ID_HERE"> Example Meta Tag: <meta property="tout:article:id" content="a3k9w0c"> Original Article: Article_ID: a3k9w0c Example use for adding a Meta Tag: Match the same

Posted in Smart Article Implementation